Attract New Customers
and Build Repeat Business through Gift Cards
How to attract new customers and turn them into valuable, repeat buyers is one of the greatest challenges faced by most companies.
What steps will YOUR company take to attract new customers and keep these customers coming back and spending more at your
establishment?
Gift cards can
be one of the most effective and reasonable ways to attract new customers and develop them into solid, repeat buyers.
Gift cards are also one of the most rewarding, effective and reasonable ways to increase sales and company value while
building brand awareness and setting your business apart from the competition.
Gift Card Facts:
• Americans spent over $26 billion
in gift cards during the 2007 holiday season
• Most card holders spend 33% more than the value of their gift cards
(ticket lift)
• 2 out of 3 people
purchased or received gift cards in 2007
• 75% of customers spend more than
the value of the gift card
• On average 12% of gift card value is never redeemed (breakage)
• Approximately 15% of gift cards recipients never cash
them in
• Over 80% of consumers
plan on buying at least one gift card for the next holiday season
• Consumers are 10 times more likely to buy a card over a paper certificate
• Gift cards can be used
for store credit, promotional programs or as merchandise
return cards
Build Stored Value Within Your Customers Wallets
Gift cards act as walking billboards tucked
inside your customer's wallets. These attractively designed, plastic cards feature
your logo and contact information to promote brand awareness and keep your business front and center in your customer's
mind. They also serve as a constant reminder to your customer of the need to return to your business every time they open
their wallets.
Any balance remaining
on a gift card brings your customers back. It is a proven fact that most individuals who receive a gift card spend over
and above the value of the card. Gift card tracking features let you review customers spending habits, manage store
and employee performance, and control expenses quickly and easily.
Stay Ahead of Your Competition
Let us show you how to grow your sales and keep one step
ahead of the competition. We provide every ingredient necessary for you to reach your sale potential including:
• Premium quality custom designed cards for YOUR business.
• Complete merchandising
marketing tools
• Secure, real-time transaction processing
• Guidance and Consultation - Let our
experienced personnel show you how to launch a successful program and turn your gift and loyalty business into a real revenue
generator
• In house technical / sales / graphics support
• 24 hour customer service
